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Pledge Program Resources
Five Popular Annual Financial Pledge (Commitment) Programs by Thomas R. Gossen in partnership with other Sustaining Members of TENS provides clear details for the organization of training events and parish-wide communications necessary for the successful completion of the annual pledge (commitment) program organized around one of the following:
- Personal Notes
- Festive Meal
- Cottage Meetings
- Faithful Member Home Visitations
- Sequential Delivery System (Home to Home)
Click to view (and print) a chart outlining the features of these programs. Click here to read detailed descriptions of each of these programs and to order online.
Stewardship & Giving: How to Increase the Financial Support of Your Congregation by the Rev. Kevin Martin. “Insanity can best be described as doing the same thing over and over and expecting different results.” Kevin Martin’s creative booklet begins with this statement that leads us into a different way of thinking about the annual pledge drive. Stewardship and Giving is not a resource for delving into the theology of stewardship. It is, however, an effective resource for understanding the response of individuals in your congregation in the past, grouping similar sets of responses, and structuring the appropriate approach to each group. The process avoids the fundamental mistake made by the majority of congregations: treating all potential donors the same. We are taught not to begin by asking, “What is the standard?” but rather, “What do the present giving patterns of our members tell us about their commitment to the Church and their reasons for giving?” Then we follow up by asking, “What can leaders in the church do to increase this commitment?” Use this valuable resource – with its detailed instructions, examples of timelines, letters, pledge cards and more – to map your plan for nurturing greater levels of commitment. To order from the TENS on-line store click here.
The Official Stewardship Panic Kit by the Rt. Rev. Dr. Greg Rickel and Tom Gossen includes short term and long term strategies for those who suddenly realize it’s “that time of year again” and that they haven’t yet begun to plan the annual financial commitment program. The content is also an excellent review for all stewardship committees as they begin the
planning process for their annual pledge program.
Outline of a Pledge Program Using Mailings and Witnesses provides for a simple direct mail appeal incorporating the witnesses of both clergy and key lay persons.
Click Here to View Other Pledge Program Resources
Related resources (PDF files):
Four-month Stewardship Campaign Strategic Plan Model by the Rev. Charles LaFond, Stewardship Officer, Diocese of New Hampshire offers a way forward for those who find themselves in August or even September without a plan for their annual stewardship education emphasis and financial commitment program. Contact Charles at: clafond@choiceonemail.com
Bible Study: Personal Response Approach
THREE WAYS to Compute the Amount of Your 20__ Pledge
Click Below for Other Pledge Program Materials
Pledge Program Principles for an Effective Response
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